TUA – Video portal design

Tua.tv is a video portal design of online TV and movies streaming. It is a huge movie portal, where every user can watch his favorite Ukrainian, Russian or Belarusian TV channels from any corner of the world. This project of video portal design was vast and versatile as client requested the final product to correspond to a wide row of requirements. It had to be stylish, modern looking, intuitive and possess positive user experience.

During the first phase of our work on this project we have conducted thorough market research, detailed competitive analysis and in-depth UX analysis to decide on the main trends and the direction of the portal’s design. After the first phase was over our team created product’s prototype, which was approved by the client and used as a basis for website’s design, social profiles’ design, subscription sections and payment pages. During the entire length of our work on the project we accomplished design of the video player, icon and logo design, illustration and HTML\CSS coding.

Our finished product corresponded to all of the client’s requirements: it is striking, intuitive, multifunctional and provides positive user experience. It is a service for people, who immigrated to other countries, but still want to watch their favorite channels, movies or TV series. It can be considered a nostalgic escape for all those who miss the countries they were born in, but can’t live there in the light of certain negative circumstances. The design of the product is accomplished in such manner, that it is easily navigable even for elderly people, which is why it is aimed at users of all age groups.